From September 26 to 28, 2025, the capital of Montenegro hosted the prestigious TBYB PG - Try Before You Buy, a key platform for the development of business tourism in the region. This specialized B2B event brought together leading international buyers and top suppliers of tourism services from across Montenegro.
Over three dynamic days, participants had the opportunity to build new partnerships, exchange experiences, and discover Podgorica’s growing potential as a MICE destination.
Brajović Travel proudly took part in this event, presenting its expertise in organizing corporate events, conferences, and incentive programs. Participation in Explore Podgorica allowed our team to showcase exclusive programs designed for international companies interested in hosting their events in Montenegro.
The event featured pre-scheduled B2B meetings, engaging presentations, and inspiring city tours. The event took place in an inspiring atmosphere, where business discussions were seamlessly combined with vivid experiences of Montenegro’s culture and traditions.
Participants enjoyed authentic national cuisine, tasted local wines, and experienced the genuine hospitality of the Montenegrin people.
Through carefully curated meetings, memorable impressions, and personalized excursions, Explore Podgorica highlighted the city’s untapped potential. For Brajović Travel, this event became an important step toward strengthening international partnerships and promoting Montenegro as a unique MICE destination.
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